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Media Notes: February 27, 2021

The New York Times looks at “Drivers License” and how Olivia Rodrigo made her #1 song – The singer-songwriter and actress explains how she wrote her first-ever single. [NYT]

Inside the Snyder Cut with Zack Snyder – the director discussed his latest work at IGN Fan Fest 2021 today.

BTS and K-Pop Took Over the World. These Companies Say J-Pop Will Be Even Bigger. – “Anschutz Entertainment Group’s concert promotion giant is teaming up with Japanese entertainment conglomerate Avex Entertainment Inc. to spread J-pop wide and further expand the Asian market for U.S. artists. The two companies have formed a new joint venture, AEGX, to pool resources and local expertise on developing artists, venues, festivals and global touring.” [WSJ]

Roblox’s ‘Builderman’ CEO Heads to Wall Street With an Army of Young Game Creators – “Roblox Corp. Chief Executive David Baszucki won the loyalty of tens of millions of videogamers with a do-it-yourself approach to play that defies the industry’s typical formula for success.

Now Roblox and its backers are hoping investors will embrace a company with largely Generation Z users that generates revenue from players who spend real money on a virtual currency called Robux used in games.

Roblox is slated to make its public market debut March 10 through a direct listing, an unconventional process that enables companies to trade on a stock exchange without raising fresh capital.” [WSJ]

Pokémon Announces New Video Games – Tsunekazu Ishihara—president and CEO of The Pokémon Company—announced the new Pokémon Brilliant DiamondPokémon Shining Pearl, and Pokémon Legends: Arceus—video games coming to the blockbuster series that spans 25 years. Pokémon Brilliant Diamond and Pokémon Shining Pearl will launch in late 2021, and Pokémon Legends: Arceus will launch in early 2022. All three games will be available exclusively on the Nintendo Switch™ system.

Comscore Reports TV Viewing Engagement for Week Ending February 14, 2021 – “A hallmark of this week’s cable rankings is the prevalence of feelgood movies that Hallmark and Lifetime delivered to audiences as a Valentine’s gift of sorts, along with romantic reality programming from TLC,” said Paul Dergarabedian, Senior Media Analyst, Comscore. “Crime dramas continue to be a big draw for broadcast, snagging nearly half of the spots on the chart.” [Comscore]

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