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CNN is #1 in Latest Comscore Release; Fox News Fades

CNN celebrates being the #1 digital news property in the latest Comscore January 2021 release – The news network reports they reached 179 million unique visitors in the U.S. in January. That is an increase of +21% year over year.

Washingtonpost.com, NBCNews.com and CBSNews.com also saw double digit gains in unique visitors. However, FoxNews.com declined by -17% compared to a year ago.

Digital News PropertyMulti-Platform Unique Visitors in January 2021
CNN.com179 million
WashingtonPost.com116 million
NBCNews.com113 million
The New York Times Brand112 million
CBSNews.com99 million 
FoxNews.com95 million
Source: Comscore Media Metrix® Multi-Platform, Custom-Defined List, Total Digital Audience – Desktop Persons 2+ and Total Mobile Persons 13+, January 2021

Two straight months of declines in Comscore audience has to be concerning for Fox News. But, let’s face it, the major news events of January don’t align with their right leaning audience. MSNBC has been touting their ratings for the Impeachment II coverage. That was scantly covered by Fox News.

Fox News has signed a deal with Tucker Carlson to develop content for their Fox Nation streaming service.

Political News Category

CNN’s political vertical saw 108 million multi-platform unique visitors in January. Also CNN Politics, with the Inauguration of Joe Biden, saw its second highest ever month in uniques.

CNN touts being the top digital political news source for five years straight.

Digital Political News PropertyMulti-Platform Unique Visitors in January 2021
CNN Politics108 million
Politico.com 59 million
TheHill.com58 million
NBCNews.com Politics39 million
Fox News Politics32 million
Source: Comscore Media Metrix® Multi-Platform, News/Information – Politics, Total Digital Audience – Desktop 2+ and Total Mobile 13+, January 2021, U.S.
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