CNN celebrates being the #1 digital news property in the latest Comscore January 2021 release – The news network reports they reached 179 million unique visitors in the U.S. in January. That is an increase of +21% year over year.
Washingtonpost.com, NBCNews.com and CBSNews.com also saw double digit gains in unique visitors. However, FoxNews.com declined by -17% compared to a year ago.
Digital News Property | Multi-Platform Unique Visitors in January 2021 |
CNN.com | 179 million |
WashingtonPost.com | 116 million |
NBCNews.com | 113 million |
The New York Times Brand | 112 million |
CBSNews.com | 99 million |
FoxNews.com | 95 million |
Two straight months of declines in Comscore audience has to be concerning for Fox News. But, let’s face it, the major news events of January don’t align with their right leaning audience. MSNBC has been touting their ratings for the Impeachment II coverage. That was scantly covered by Fox News.
Fox News has signed a deal with Tucker Carlson to develop content for their Fox Nation streaming service.
Political News Category
CNN’s political vertical saw 108 million multi-platform unique visitors in January. Also CNN Politics, with the Inauguration of Joe Biden, saw its second highest ever month in uniques.
CNN touts being the top digital political news source for five years straight.
Digital Political News Property | Multi-Platform Unique Visitors in January 2021 |
CNN Politics | 108 million |
Politico.com | 59 million |
TheHill.com | 58 million |
NBCNews.com Politics | 39 million |
Fox News Politics | 32 million |