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Lancôme Welcomes Olivia Rodrigo as New Global Brand Ambassador: A Perfect Blend of Music, Style, and Beauty

Lancôme welcomes Olivia Rodrigo as the luxury beauty brand’s new Global Brand Ambassador. The American singer-songwriter and actress will be the face of new launches and campaigns to be announced in the near future. Furthermore, fans can already access makeup looks inspired by Rodrigo at the Lancôme website.

Commenting on her new collaboration with Lancôme, Olivia Rodrigo expressed, “Embracing your individuality is so important in beauty since there are many unrealistic expectations placed on young women today. Lancôme is an iconic and timeless brand that promotes beauty from within and I am honored to be part of their family.”

Françoise Lehmann, Lancôme International Brand President, adds: “I am incredibly proud to welcome Olivia to the Lancôme family. We’re all captivated by her striking personality and immense talent, and inspired by her commitment to positive change—which we value deeply at Lancôme—pouring her true heart and emotion into everything she does. Turning personal stories into music that resonates universally, few artists of her generation connect with this many people across continents and generations like Olivia.”

Olivia Rodrigo / Lancôme

Olivia Rodrigo: From Disney Star to Global Phenomenon

The 3x GRAMMY award-winning artist, has quickly risen to become one of today’s most influential entertainers. Known for her heartfelt lyrics and powerhouse vocals, she has captured the essence of coming of age with striking honesty. Furthermore, Olivia’s independent rock and roll spirit, combined with her dedication to advocating for women’s rights, resonates deeply with fans worldwide.

Starting her career as an actress on Disney Channel, Olivia made a powerful entry into the music scene with her 2021 hit single “Driver’s License.” Her debut album, “SOUR,” followed and became the most streamed album ever by a female artist on Spotify. In 2023, she released her second album, “GUTS,” which also topped charts and amassed over 4.1 billion streams on Spotify.

Olivia Rodrigo / Lancôme

Currently, Olivia is on her sold-out GUTS World Tour, spanning 95 dates across multiple continents. She has also launched “Fund 4 Good,” a global initiative supporting nonprofits that advocate for women’s reproductive rights and combat gender-based violence.

Olivia’s impressive accolades include three GRAMMY awards in 2022 and a People’s Choice Award for “Favorite Album” in 2024. Her impactful contributions to music and social causes continue to inspire and connect with audiences everywhere.

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