With Fewer Ads on Streaming, Brands Make More Movies – As streaming video has gained in importance during the pandemic, advertisers have put more focus on Hollywood-level branded content as a way to reach viewers. [NYT]
Taco Bell is getting a new look – The restaurant chain announced Tuesday that it’s expanding its “Go Mobile” restaurant remodel nationwide, which has dual drive-thrus and smaller dining rooms, with plans for at least 30 locations by the end of 2021. Taco Bell debuted the design last year in response to the pandemic, which changed fast food customers’ habits — potentially permanently. [CNN]
NBA Trade Deadline is March 25 – The latest rumblings and reported deals as the March 25 trade deadline draws closer. [NBA.com]
Piers Morgan clears out his Good Morning Britain office –
Dev has new music coming March 26 –
L.A. Times Announces Lineup for Festival of Books
Tonight’s Toronto Raptors game will feature Canada’s first ever all female broadcast team –
WarnerMedia Extends Relationship With Issa Rae With Five-Year Overall Deal – WarnerMedia announced a five-year overall deal with Issa Rae, extending their relationship with the Emmy®-nominated creator, executive producer and star of HBO’s Emmy®-winning “Insecure.”
The deal is exclusive to WarnerMedia for all forms of television, to include HBO, HBO Max and Warner Bros. Television, and a first-look for features with Warner Bros. Pictures Group, New Line and HBO Max. Projects will be developed with Rae’s media company, HOORAE.