Rihanna posted a seductive video teaser to social media today. Not for a new album. It is for her lingerie line’s Valentine’s Day VIP Box.
Savage X Fentry “celebrates fearlessness, confidence and inclusivity,” according to the company.
“Savage X means making your own rules and expressing your mood, character and style for you-not for someone else.”
Rihanna
According to Google, interest in lingerie peaks in January and early February. Globally, the lingerie market is expected to hit $325.36 billion by 2025.
According to Edited, “With inclusivity at the heart of her brands, Rihanna has included plus models in Savage X Fenty since its inception, catering to sizes spanning 32A to a 44E and XS to 3X.”